Market Assessment

The agriculture sector, which comprises crops, livestock, fisheries, and agroforestry, remains the backbone of Kenya’s economy, contributing the largest share of the country’s GDP, at 35% in 2020 and providing livelihood to approximately 75% of the population. In 2020, agriculture contributed $34.9 billion to the country’s GDP an increase from $33.2 billion in 2019. The sector accounts for 65% of Kenya’s exports and almost 20% of formal employment. This market survey maps emerging opportunities, the business environment and investment climate in Kenya’s agribusiness sector.

The construction industry in Kenya is driven primarily by two key infrastructure sectors: transportation and building/housing. The Ministry of Transport and Infrastructure is responsible for policy initiatives and actions with respect to roads, aviation, maritime, rail, housing, and urban development.

According to the Kenya Economic Survey 2022, the Kenyan construction industry grew by only 6.6% in 2021, a decline from 10.1% in 2020 and an indication of a slowdown in the short term. The sector is expected to maintain a growth rate of 6% in the near term as it shakes off the effects of the COVID-19 pandemic. This growth will...

This is a best prospect industry sector for this country. Includes a market overview and trade data.

The Kenya Pharmaceutical Industry Diagnostic Report 2020 highlights and examines gaps, challenges, and opportunities in Kenya’s pharmaceutical industry. The report recommends steps to spur the industry’s growth and make it more competitive

The pharmaceutical landscape in Kenya constitutes a number of multinational companies that are present through locally incorporated affiliates, technical representative offices and local technical agents. The presence of these companies has made the industry more competitive, with an emphasis on maintaining both quality and affordability. Asoko has mapped the leading 25 players working across manufacturing, distribution and retail of pharmaceuticals and medical equipment. The industry is dominated by private companies, with 14 of the leading players being private companies. Among the rest, seven are multinationals and four are family owned.